about us

community. transformation. intentional.
About J Maxine Events
Doing life our way and helping others do the same.
J Maxine Events was founded in 2021 with a passion for bringing people together through intentional planning, meaningful gatherings, and immersive travel experiences. Originally focused on corporate events and social celebrations, the company has since evolved into a global brand that blends logistics, creativity, and soul — all in the name of connection.
What began as a traditional event planning business has grown into something much more personal. After a series of life-changing experiences, founder Ashley Griffin made the bold decision to leave behind the expected path and build a new way of living — traveling the world, working remotely, and creating space for others to do the same.
We don’t just plan trips or events — we create space for people to reconnect with themselves and each other, to feel supported while stepping out of their comfort zones, and to experience life in a way that feels expansive and free.
Every experience we plan is built on the belief that travel can be healing, community can be transformative, and your next chapter can begin anywhere.

meet the owner |
ashley griffin
Hi, I’m Ashley — founder of J Maxine Events and the voice behind “Doing Life My Way.”
What started as a passion for events and curated experiences back in 2021 has grown into something much bigger: a full-on life reinvention.
After years of building a career in marketing, hospitality, and events, I reached a point where the traditional path just didn’t fit anymore. So I did something most people are afraid to do — I walked away from the comfort, the plans, and the expectations. I bought a one-way ticket, packed up my courage, and began creating a life on my own terms.
Now I travel the world as a digital nomad, building community wherever I land, helping others reconnect with themselves through intentional travel, and curating soulful experiences that make people feel something real.
Whether I’m helping you plan a soulful retreat, find your rhythm on the road, or step into your next chapter — my job is to walk beside you while you remember what you’re capable of.
Because the truth is:
You can do life YOUR way.
If you feel called to reach out, please do! I want to hear from you!
Ashley